by Tricia Turpenoff | Apr 7, 2020 | Brand, Branded Images, Business, Communication, Networking, Overcoming Fear, Personal Branding, Social Media, Tips
We’ve all heard of influencers – online personalities that have massive followings, hundreds of posts, and partnerships with sponsors. We’re here to tell you that there’s more to being an online influencer than having hundreds of fans and getting free products....
by Tricia Turpenoff | Mar 17, 2019 | Brand, Business, Communication, Personal Branding, Photography
There are some clear actions you can take THIS WEEK in order to start increasing your company or brand’s profits. Linda Orr is a professor of marketing at the University of Akron, and she has some great advice on finding your target audience and truly appealing to and...
by Tricia Turpenoff | Jul 18, 2018 | Photography
Today’s brands exist just as much in the digital world as they do in the real one. Managing, tracking, and upkeeping your online presence through social media can seem like a never-ending game of usernames, passwords, login screens, and content creation. With so many...
by Tricia Turpenoff | May 3, 2017 | Communication, Personal Branding, Social Media, Social Media 101
A few weeks ago we talked about how Facebook, Twitter, and Instagram could help you grow your business and enrich your branding. This week, we’re going to explore how three more social media platforms – Pinterest, LinkedIn, and Tumblr can be used to the...
by Tricia Turpenoff | Apr 19, 2017 | Social Media, Social Media 101
“Social media” has become such a broad term. We all know it’s an integral part of our marketing plans, but as social technology continues to expand, it can become increasingly vague as to what exactly we mean when we say “social media.” There’s microblogging, photo...
