How Do You ‘Brand’ a Headshot?
What is the difference between a headshot and a branded headshot? Simply put, a high-quality headshot builds recognition by putting a face to your name – it captures your visage. A branded headshot communicates who you are, what you stand for, and why you are your clients’ best possible choice – it encapsulates your vibe.
But how exactly can an image communicate a brand? After all, you’re a person, not a website to be designed, business card to be printed, or logo to be perfected.
When we brand a professional headshot, we are taking the essence of your brand and displaying it through every aspect of the portrait. Everything from your personal style to the positioning of your body to the background communicates something important to your customers. We take all of this into account and make sure no detail is overlooked.
This level of perfection is a daunting task. That’s why we’re here to help! Before we even photograph you, we’ll have an in-depth conversation about you and your brand. Once we understand your purpose, passion, and essence, we’ll develop a strategy to nail down all those little details that make a world of difference to you and your clients.
This preparation not only ensures you get the high-impact images you need, but builds your (and our) confidence and excitement for the session before we even begin!
In the end, you are left with an image of yourself that perfectly captures who you, your brand, and your business are at the core. Use it in your social media, in your marketing campaigns and materials, and on your website to ensure that your customers get a clear picture of exactly what makes you the best choice for them.
As an entrepreneur, you are the face of your brand. Let the experts help you ensure that you’re putting your best face forward.